Studio
As a conceptual proposal, I developed a line of higher- end art supplies to be sold at Target. The supplies appeal to artists, designers, college students, semi-professionals and hobbyists while also appealing to younger children who are interested in making art.

The brand uses a more professional color palette and visual language that differentiates it from the bright, over-the-top colorways of its competitors. I created sketch paper, drafting paper, artist's journals, pencils, sketching gift packs, and other packaging for Studio's products.